Maybe you were one of early adopters of Twitter. After you have gotten over how dumb an idea it was just to share what you did, what you ate, and what books you read.

As the social media platform grew rapidly, people start taking it seriously. Celebrities and the likes started tweeting. A lot.

Despite all the claims, no one can definitively show how you can profit from your tweets. At least not until now.

Consumer or creator

Think about this. 75 percent of US consumers look for products with the best ratings and reviews. After all, when you’re searching for products on Amazon, would you buy one that has bad ratings?

Or consider this. Do you see yourself more of a consumer or a creator of content on social media?

When I ask participants this question at my workshop, the response is almost always consumer.

That may very well be true because “90 percent of the time we just consume content”.

While you may believe that perception, perhaps it’s time to rethink your answer.

Turn content into money

Until recently, there are few and limited channels to monetize your content.

Here are some:

As we covered the idea of NFT or non-fungible tokens previously, you now have the ability to turn your content into money.

While going the route of selling NFT may not be your thing for now, consider this:

It’s appropriate to give credit to people for their creativity and compensate them for their labor. It’s empowering to siphon value from the social-media companies that have been making billions off our personal lives.

It’s never too late

If you were not an early adopter when Twitter started in 2006, 2021 may seem like a late start.

That said, I still go back to the Chinese proverb: “The best time to plant a tree was 20 years ago, the second best time is now.”

Considering on Twitter, it is about the 5Cs:

  • Connection
  • Conversation
  • Content
  • Community
  • Commerce

Let’s get you started by connecting on Twitter.